Tis the season! Christmas is upon us and the New Year is dawning. It is a great time for a last ditch effort to contact all those who have visited the church over the course of the year.
Sending out Christmas cards is a perfect way to remind those visitors of your existence and provide a gospel resource for their spiritual nurture.
I began by ordering some cheap Christmas cards off of amazon. Almost 40 cards can be purchased for under $10. For this occasion I chose cards with a nice picture on the front and blank inside. I then designed a simple, gospel based greeting on my computer and ran them through my printer. I added a seasonal Bible verse and simple message. In years past I put the church’s logo on it. This year I chose to say, “Merry Christmas from the Hopewell Church family.”
After they were printed I then added a personal, hand written message. It was just two quick lines that spoke of the gospel and expressed that they were in my prayers.
As an added feature this year I included a special gift with the card. Earlier in the year I had created an ebook on the end times. I had converted the eschatology chapter of Louis Berkhof’s Summary of Christian Doctrine to a sleek ebook that helped to link readers back to our church’s social media outlets. Since it deals with Christ’s second coming it fit perfect with the Advent season.
Again, this was put together on my computer. I created a little document that resembled a small gift certificate. I then placed a QR code on it which served as the link to the ebook (which was hosted on our website). When the QR code is scanned, the ebook automatically downloads to the reader’s device.
This little slip of paper was then folded and inserted into each of the Christmas cards.
All in all, each person who visited received a gospel centered Christmas card along with a personalized message and solid discipleship resource. They were reminded of our interest in them and given another encouragement to attend again. Best of all the total cost with postage was less than $25.
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